Crown Prince Foundation

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The Crown Prince Foundation (CPF) was born out of the vision of His Royal Highness Crown Prince Al Hussein bin Abdullah II to build a bright future for youth in Jordan and his underlying belief that youth are integral to shaping the future of the Kingdom.

Since it was founded in 2015, CPF has strived to create and facilitate opportunities that empower youth to shape their futures and contribute meaningfully to their communities and the Kingdom. CPF targets youth from varying demographics and has a presence in every governorate in Jordan to ensure that all youth, regardless of location, are within reach of the support and opportunities they need to thrive.

To date, CPF has grown into a nationwide force with a total reach of 2.2 million youth, over 14 programs and over 26 facilities strategically located across the Kingdom.

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Last Updated: August 2, 2026

Crown Prince Foundation Representative

Meet the leaders driving youth empowerment in their countries.

Each country participating in the Global Hope Network is represented by a dedicated leader who is passionate about empowering youth and driving impactful initiatives. These representatives play a key role in showcasing their nation’s Best Practices and fostering global collaboration to create positive change.

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Nujoud Serhan

Deputy CEO, Director of Program Management & Performance Excellence

Nujoud holds an MSc in Poverty Reduction: Policy and Practice from University of London and brings nearly 30 years’ experience.

Nujoud has 30 years of diverse experience in nonprofit organizations, donor and philanthropic, and private sectors. In the development and philanthropic field, Nujoud’ s experience spans establishing Project Management Departments, designing and implementing projects for the development of local communities, youth capacity building, and local economic and enterprise development. In addition to that, Nujoud has designed projects that target Syrian refugees in Jordan in the areas of capacity building through vocational training and education, in addition to the transfer of knowledge and skills to members of their host communities. Nujoud took the lead in establishing the first two Fab labs in Jordan. She also has hands-on experience in the delivery of technical and vocational education in the private sector. Through her different capacities, Nujoud serves multiple strategy development and steering committees in the areas of microfinance, youth development, volunteering, strategic partnerships, and donor coordination; moreover, she has a strong record in ensuring good governance in addition to establishing and implementing national-level awards. Nujoud is also a mentor and a judge for youth and social entrepreneurs in local and international competitions.

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